Scheduled to open in early spring 2027
Ginza, Tokyo
About
Ukiyoe Immersive Art Museum GINZA is an immersive digital art museum that brings the world of ukiyo-e to life through eight themed, multi-sensory environments. Drawing on more than 300 works by world-renowned ukiyo-e masters such as Katsushika Hokusai, Utagawa Kuniyoshi, Utagawa Hiroshige, Kitagawa Utamaro, Toshusai Sharaku, and Utagawa Kunisada, the museum uses cutting-edge 3DCG animation and projection mapping to create a new kind of digital art experience that can be enjoyed across generations and languages.
Featuring masterpieces from Thirty-six Views of Mount Fuji by Katsushika Hokusai—including The Great Wave off in Kanagawa and Fine Wind, Clear Morning (also known as “Red Fuji”)—the exhibition allows visitors to fully appreciate the beauty of ukiyo-e through immersive visuals, spatial sound, and even carefully crafted scents that fill the space.
In addition, the museum displays original ukiyo-e prints produced during the Edo period, as well as later reproductions carved from woodblocks in and after the Meiji era. Visitors can explore the history of ukiyo-e, the culture of Edo, and the artists themselves through multilingual explanations available in Japanese, English, Chinese, and more.
The museum also features a shop offering original goods created in collaboration with long-established brands, as well as an on-site gallery where authentic ukiyo-e works are exhibited and available for purchase—allowing guests to experience Edo culture with all five senses and take a piece of it home.
Photography and video recording are permitted throughout the venue, inviting visitors to step into and capture the dreamlike world of ukiyo-e.
We warmly invite you to visit Ukiyoe Immersive Art Museum GINZA, a unique cultural experience where timeless ukiyo-e masterpieces come to life in dynamic ways, and where you can deepen your understanding of this rich art form through both immersive displays and authentic works.
Contents
Experience the powerful expression of water in the world of indigo, also known as "Japan blue"
"Indigo" is known around the world as "Japan blue" and many people are fascinated by its beauty.
The works of ukiyo-e artists such as Katsushika Hokusai and Utagawa Hiroshige, which depict the great ocean and rough waves, are dynamically fascinating. The expression of water was a lifelong theme for ukiyo-e artists. This is a unique ukiyo-e space where visitors can immerse themselves in the immersive experience of video technology and the fantastic blue space, while feeling the powerful expression of ukiyo-e that has been passed down to the present day, the ability to capture a moment in time, and the excellence of each work.
OPEN
Tour the world of flowers and women with beautiful colors and delicate expressions
This is a place where the beauty of japanese women depicted in ukiyo-e paintings is gloriously colored with cherry blossoms, which have been loved since ancient times. The cherry blossoms are accompanied by a variety of ukiyo-e artists, including Kitagawa Utamaro, who revolutionized the art of portraying beautiful women, and their paintings of beautiful women, which delicately depict their delicate gestures and emotions such as joy, anger, sorrow, and pleasure.
OPEN
Collaboration of great men who emit overwhelming energy and intense power
This space is a dynamic representation of ukiyo-e paintings that emit bold, delicate, and wild energy based on Samurai and Sumo, such as Utagawa Kuniyoshi's the Suikoden series. People at that time were amazed and enthusiastic about the figures that exuded intense power, with expressions so strong and compositions so powerful that it was hard to believe that they were ukiyo-e. These ukiyo-e, which condenses the dynamism, realism and energy of the physical body, breaks the common sense of ukiyo-e.
OPEN
A space where the beauties of nature vividly color the changing seasons
The space is a place where you can feel the view of nature of people who have cherished and found beauty in the changing seasons through the paintings of flowers and birds depicting nature as it is in its natural state. This is a Japanese beauty that should be conveyed and preserved in this time of serious global environmental problems. The world of flowers overwhelms you with its delicate brushwork that creates a story within the picture and beautiful color expression.
OPEN
Experience the world of faraway travel as seen by ukiyo-e artists who mastered the painting of famous places
The space to immerse yourself in the japanese landscape with Utagawa Hiroshige, a master of landscape painting who created masterpieces with his extraordinary eye for observation and imagination, and Katsushika Hokusai, a genius painter who depicted various Mount Fuji in his "Thirty-six Views of Mount Fuji (Fugaku Sanjurokkei)" series. A strong desire to travel that remains unchanged today and in the past. This is a space for travelers to trace the japanese landscapes that are at the heart of the fascination of landscape painting that moves the hearts of people around the world.
OPEN
Famous waterfalls in different countries that overwhelm you with breathtaking beauty, where the different expression of each ukiyo-e artists appears.
Waterfalls in which the force of the water is expressed by the power of the picture, waterfalls in which the thickness of the water is expressed by shades of blue, and so on, This is a room that fascinates visitors with works of water currents, where each ukiyo-e artist has studied the expression of water, which has a completely different look.The world of waterfalls by ukiyo-e artists, mainly based on Katsushika Hokusai's "Waterfalls Around the Country(Shokoku Taki Meguri)", depicts a variety of waterfalls, from delicate and beautiful waterfalls to roaring waterfalls, using their amazing imagination to depict diverse and endless streams of water.
OPEN
More vibrant, more fun, and more heartfelt "Edo pop culture" revived in the modern age.
This is a space where especially vivid and pop artworks are carefully selected from the overwhelming "Edo pop culture" of ukiyo-e, which was loved by the general public in the Edo period, and are displayed in a glittering and colorful manner. The japanese people with their delicate and keen sensitivity, elegance, grace and intellectually refined emotional beauty are at the core of the flourishing ukiyo-e culture. ukiyo-e, the art form that dances in the heart of the Edo period, which was with the people of Edo, has been revived as modern pop culture and has become more enjoyable and accessible, and ukiyo-e vividly decorates the space.
OPEN
Visitor Information
Ukiyoe Immersive Art Museum GINZA
Opening Date
Early spring 2027
*Details to be announced at a later date
Location
Ginza, Tokyo
*Details to be announced at a later date
Hours
10:00 AM–8:00 PM (Last admission: 7:00 PM)
*Subject to change
Closed Days
We follow the closure schedule of the facility where we are located.
Ukiyo-e and Edo Culture Supervisor
Horiguchi Masumi
Access
アクセス
公共交通機関
JR岐阜駅 / 名鉄岐阜駅から岐阜バス Ｎ系統（長良橋経由）に乗り換え
岐阜バス「岐阜公園・岐阜城」停留所下車後、徒歩3～5分
車
JR岐阜駅 / 名鉄岐阜駅より車で約15分
お車でお越しの方は、岐阜公園駐車場または近隣のパーキングをご利用ください。
Ticket
*Details will be announced at a later date.
*Group discounts are available for school trips, group tours, and other group bookings. Please contact us for details.
REVIEW
*The information has been extracted and organized from visitor reviews, including those of past venues, posted on the "Asoview!" leisure reservation site.
*The exhibition content and other details mentioned in the reviews may differ from those at this venue.
Ukiyo-e collection
The Great Wave off in Kanagawa, from the series [Thirty-six Views of Mount Fuji]
Katsushika Hokusai
Fine Wind, Clear Morning, from the series [Thirty-six Views of Mount Fuji]
Katsushika Hokusai
hydrangea and swallow
Katsushika Hokusai
Cherry blossoms and Mount Fuji
Katsushika Hokusai
Shower below the Summit, from the series [Thirty-six Views of Mount Fuji]
Katsushika Hokusai
Miyamoto Musashi Kill an Enormous Whale
Utagawa Kuniyoshi
Various Metaphors of Cat
Utagawa Kuniyoshi
Rori Hakucho Chojun, from the series One of the 108 Heroes of the Popular Water Magin
Utagawa Kuniyoshi
He Looks Fierce but He's Really Great Man
Utagawa Kuniyoshi
Octopus playing trendy
Utagawa Kuniyoshi
The Ruined Palace at Soma
Utagawa Kuniyoshi
The Actor Otani Oniji Ⅲ as Edobei
Toshusai Sharaku
The Actor Icikawa Ebizo as Takemura Sadanoshin
Toshusai Sharaku
Young Woman Blowing on a “Poppin”, from the series [Ten Classes of Women’s Physiognomy]
Kitagawa Utamaro
Thoughful Love, from the series of [Anthology of Poems : The Love Section]
Kitagawa Utamaro
Otsuki Plain in Kai Province, from the series [Thirty-six Views of Mount Fuji(Hiroshige)]
Utagawa Hiroshige
Sudden Shower at Ohashi and Atake, from the series [One Hundred Famous Views of Edo]
Utagawa Hiroshige
The bandit head "Jiraiya", from the series [Famous Calligrapher Toyokuni's Marvelous Magic Contest]
Utagawa Kunisada
Star, from the series [Sun, Moon, Star]
Utagawa Kunisada
浮世絵とは
浮世絵とは、江戸時代に成立した木版画による日本の伝統的な絵画のジャンルのことである。
長く続いた戦乱の時代が幕を閉じ、徳川幕府が開かれると江戸に活気が生まれ、人々は発展や安定を感じられるようになった。戦乱の時代は「うきよ」とは辛く儚い世の中という意味であったが(憂世)、江戸の人々の心にゆとりがもたらされると町人を中心に「浮き浮き暮らそう」という明るい意味で「浮世」という言葉が広まった。明るい時代の幕開けと共に浮世絵は庶民など一般の人々に広まり、圧倒的なポップカルチャーになったのである。現在は芸術として高く評価され、非常に高価な印象を受ける浮世絵であるが、当時は現在で数百円相当の値段で安価に手に入り、浮世絵は人々の娯楽だけでなく当時の流行や人気者を描き、大衆メディアとしての役割も果たした。また、徳川幕府による参勤交代によって浮世絵は全国各地にもたらされた。浮世絵の対象は江戸の人々だけではなかったのである。
浮世絵は、美人画、役者絵、風景画、花鳥画、武者絵などの様々な題材が描かれ、浮世絵師の細部までのこだわりが感じられる色鮮やかで美しい色彩や自由度の高さが魅力である。浮世絵に使われた藍色は「ジャパン・ブルー」と呼ばれ、世界で高く評価されており、西洋画家にも影響を与えた。本展覧会では、当時の絵を再現した復刻版だけでなく、本物の浮世絵も展示している。色褪せてもなお、その鮮やかな色が目を惹く色彩の使い方に注目してみてほしい。また、独特の構図をもつ風景画や、現在のデザインにも通じるダイナミックな表現、ユニークな戯画、顔の美化表現など多岐にわたる発想と自由さも、浮世絵が時代を超えて評価される一つの要因であるといえる。
浮世絵は約260年続いた江戸時代から明治へ、絶えず進化し続けた。浮世絵は苦しい社会の中でも人々を明るく照らし、人々と共にあった日本が誇るべき文化である。文明開化後、写真技術や新聞などメディアの登場で、浮世絵は徐々に衰退したが、現在は芸術として捉えられ、浮世絵に影響を受けたアーティストも活躍している。
命を燃やし、筆を走らせ、技を極めた絵師が残した数々の浮世絵は現在も人々を感動させ続けている
